The Role of Knowledge in Building Student Interest

Oct 13, 2025 by recoveryshake.com 87 views

**The Influence of Knowledge, Benefits, and Investment Risks on the Investment Interest of Students of the Faculty of Economics and Business, University of North Sumatra**

Understanding the Investment Interest of Economics Students: The Role of Knowledge, Benefits, and Risks

The rapid development of the financial world has inevitably encouraged the interest of the younger generation, including students, to learn to invest. However, what about students of the Faculty of Economics and Business, University of North Sumatra? Do they have a high interest in investing? The answer to this question is crucial in understanding the factors that influence student investment interest. Research conducted at the Faculty of Economics and Business, University of North Sumatra aims to uncover the factors that influence student investment interest.

Background of the Study

The study involved 96 active students from the S1 Management Study Program, S1 Accounting, and S1 Development Economics, which was randomly elected. Through a questionnaire and multiple linear regression analysis, this study identifies the effect of knowledge, benefits, and investment risks on student investment interests. The results of this study provide important signals for the world of education, especially in the economic and business fields.

The Role of Knowledge in Building Student Interest

This study shows that investment knowledge is a key factor in building student interest. The higher their knowledge of various types of investment, capital market mechanisms, and investment management strategies, the more likely they are interested in investing. This makes sense, because knowledge will provide confidence and the ability to make the right investment decisions. Investment knowledge is not only essential for making informed decisions but also for building a strong foundation for future financial success.

The Benefits of Investment: Exploring the Future

The benefits of investment, both in the short and long term, are also a driving factor for student interest. Students who understand that investment can help achieve financial goals, such as buying a house, saving for the future, or even starting a business, tends to be more motivated to invest. Investment benefits can be both tangible and intangible, and understanding these benefits can motivate students to take control of their financial futures.

Understanding Risk: The Path to Wise Investment

Even so, this research also shows that understanding of investment risk is very important. Students who realize the inherent risks in every investment, such as price fluctuations and potential losses, tend to be wiser in making investment decisions. They will be more selective in choosing the type of investment and considering the level of risk in accordance with their profile and financial goals. Understanding risk is crucial in making informed investment decisions, and students who understand risk are more likely to make wise investment choices.

Importance of Investment Education

The results of this study provide important signals for the world of education, especially in the economic and business fields. The importance of investment education for students needs to be emphasized to foster their interests and abilities in managing finances smartly. Investment education is essential for building a strong foundation for future financial success, and universities have a critical role to play in providing students with the knowledge and skills they need to succeed.

The Role of Universities in Fostering Investment Interest

University of North Sumatra, as an educational institution that gives birth to prospective leaders and economic actors, needs to continue to encourage students to increase their knowledge and understanding of investment. This can be done through various programs, such as guest lectures, workshops, and seminars that invite experienced practitioners in the field of investment. By increasing knowledge, building an understanding of benefits, and instilling awareness of risk, universities can play an important role in forming a young generation who are intelligent and financially tough.

Conclusion

The results of this study provide important insights into the factors that influence student investment interest. The study shows that knowledge, benefits, and investment risks have a significant influence on student investment interests. The findings of this study have important implications for universities and stakeholders in the field of education, and highlight the need for investment education to be emphasized in the curriculum.

Recommendations

Based on the findings of this study, the following recommendations are made:

Universities should emphasize investment education in the curriculum to foster students' interests and abilities in managing finances smartly.
Guest lectures, workshops, and seminars that invite experienced practitioners in the field of investment should be organized to increase students' knowledge and understanding of investment.
Students should be encouraged to increase their knowledge and understanding of investment through various programs and activities.
Universities should play an active role in fostering investment interest among students by providing them with the knowledge and skills they need to succeed.

Limitations of the Study

This study has several limitations, including:

The study only involved 96 active students from the S1 Management Study Program, S1 Accounting, and S1 Development Economics.
The study only used a questionnaire and multiple linear regression analysis to identify the effect of knowledge, benefits, and investment risks on student investment interests.
The study did not consider other factors that may influence student investment interest, such as family background and socio-economic status.

Future Research Directions

Future research should aim to:

Investigate the effect of other factors, such as family background and socio-economic status, on student investment interest.
Use a larger sample size to increase the generalizability of the findings.
Use a more comprehensive research design, such as a longitudinal study, to investigate the effect of knowledge, benefits, and investment risks on student investment interests over time.

References

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Appendices

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Conclusion

In conclusion, this study provides important insights into the factors that influence student investment interest. The study shows that knowledge, benefits, and investment risks have a significant influence on student investment interests. The findings of this study have important implications for universities and stakeholders in the field of education, and highlight the need for investment education to be emphasized in the curriculum.